Water is the most widely used ingredient in hair care and sits at the top of nearly every ingredient list. Not because it is cheap filler, but because most active substances, meaning proteins, sugars, peptides and plant extracts, can only be absorbed and distributed when dissolved in water.
The water in LULAB's products is purified, so minerals, limescale and microorganisms are removed. That means the formula's pH and preservative system stay exactly where they should, and no limescale builds up in the hair over time.
Water is also what gives the product its texture and allows it to be spread evenly from root to tip.
