Rosemary contains two substances, carnosic acid and rosmarinic acid, which are among the most powerful antioxidants known from the plant kingdom. They are the reason rosemary has been used for centuries to keep food fresh, long before anyone knew why.
Here they do exactly that job. Plant oils consist of unsaturated fatty acids, and they react with oxygen over time and turn rancid. A rancid oil does not merely condition poorly, it generates free radicals that damage the hair's protein structure. Rosemary extract captures the oxygen first and keeps the oils fresh throughout the product's life.
The protection continues in the hair. Once you have distributed the product, the antioxidants come along and capture the free radicals generated by sun, heat styling and pollution. That is the kind of wear that over time leaves hair dull and brittle.
Customised Blue Shampoo is developed to neutralise unwanted orange and copper tones, giving brown, coloured or highlighted hair a cooler, more radiant and balanced shade.
You can get it as a gift right now when buying shampoo and conditioner. Add all three products to your cart – the price will be deducted automatically 🎁
We hope you’ll love our newest customised member of the family 💙
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