The red willow for this extract is grown organically in North Jutland. The bark is rich in salicylates, the natural compound group that salicylic acid derives from.
The salicylates do three things on the scalp. They calm inflammation, meaning the low-grade irritation that causes itching and redness. They act antibacterially and keep down the microorganisms involved in triggering dandruff. And they loosen the bonds between the dead skin cells in the top layer, so they release individually instead of clumping together into visible flakes.
It is that third function that sets willow bark apart from ordinary soothing ingredients. It does not just remove the symptom but also clears the buildup that makes flakes visible, and it does so gently enough for daily use.
Customised Blue Shampoo is developed to neutralise unwanted orange and copper tones, giving brown, coloured or highlighted hair a cooler, more radiant and balanced shade.
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