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LULAB launches hairbrushes
We are now launching another tailor-made chapter in your hair care routine. At LULAB, we have long been working on developing a brush series that combines professionalism, craftsmanship, and long-term hair health. For us, a brush is not just a styling tool. It is an active care tool that affects both hair and scalp every single day. We are now launching four carefully selected variants, developed for different hair types and needs. Four variants. One purpose: Healthier hair. • Care brush - Fine to medium hair• Care brush - Thick and curly hair• Detangle brush - Fine to medium hair• Detangle brush - Thick and curly hair The Detangle brush is designed for gentle detangling and is used as the first step in the routine. The Care brush is designed for daily care and stimulation and is used as the second step. Functions and purpose of the new brushes Regular and correct brushing has a documented impact on hair quality. Our Care brushes with natural boar bristles: • Distributes the scalp's natural oils from root to tip• Increases hair's shine and flexibility• Reduces frizz and static electricity• Stimulates blood circulation in the scalp• Supports a healthy environment for hair growth Our Detangle brushes with bio-based nylon fibers: • Gently loosens tangles without damaging the hair fiber• Reduces the risk of broken hair strands• Maintains hair's elasticity and structure• Makes hair more uniform and easier to work with• Distributes care products more precisely Healthy hair starts in the scalp. When brushing becomes a conscious part of your routine, hair quality improves over time. Our brushes are handmade in France with an eye for quality and the environment The brushes are manufactured in France, built on over 150 years of brush-making tradition. Each brush is produced with a focus on quality and durability: • The brush is made of hand-oiled olive wood treated with linseed oil• Boar bristles in the Care variants• 100 percent bio-based nylon fibers in the Detangle variants• Pneumatic natural rubber cushion• Antistatic properties via natural materials The wood comes from responsible forestry, and the materials are chosen with respect for both function and the environment. Created to last a lifetime A LULAB brush is not a consumer purchase. It is a tool designed to last for decades. The solid craftsmanship, natural materials, and classic construction mean that the brush retains its function and quality if properly maintained. Our ambition is simple: That you only need to buy a hairbrush one last time in your life. Personalized with laser engraving All brushes can be personalized with initials, a date, or a name, which is laser engraved directly into the olive wood upon order. The engraving is done by us in Allerød and makes the brush: • A personal investment• A meaningful gift• A tool that will accompany you for many years This underscores the idea that this is not just a brush, but a lasting care tool. A unique, tailor-made launch in LULAB's philosophy With the launch of LULAB brushes, we are expanding our universe with a product that supports our core philosophy: long-term hair care based on quality, balance, and professionalism. Brushing is not a habit. It is a daily action with an effect. And when the tool is right, it can make a noticeable difference.
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LULAB wins two awards at Costume Beauty Favorites 2025
We are happy, proud, and deeply grateful.LULAB has won two awards at Costume Skønhedsfavoritter 2025, an acknowledgment that means a lot to us. Our customized shampoo wins in the "Shampoo" categoryOur customized scalp serum™ wins in the "On Top" category Our Customized Shampoo and Customized Scalp Serum™ have both been honored for their innovative approach to customized hair care, and this is only possible thanks to your votes. A great acknowledgment of customized hair care Receiving these awards from Costume is a huge honor. Costume Skønhedsfavoritter annually celebrates the best products in the beauty industry, where the editorial team nominates and readers vote for their favorites.Therefore, it means even more to us that it is you who have voted us to the top. Since the beginning, we have had one mission:To make customized hair care the new standard. Our products combine natural ingredients with proven efficacy, local production in Allerød, and sustainable principles. Our award-winning products Customized ShampooEach shampoo is developed based on your hair profile to precisely match the needs of your hair and scalp.Whether you desire more shine, moisture, volume, or UV protection, the formula is carefully adjusted by our algorithm and produced only after you place your order.The result is a shampoo that both cleans effectively and cares gently, entirely without sulfates, silicones, parabens, or mineral oils. Customized Scalp Serum™Our scalp serum acts as a nourishing treatment for the scalp, almost like a hair mask, but with a focus on the root of all healthy hair.The serum can be customized with up to three scalp goals, for example, increased hair growth, reduced irritation, or improved moisture balance.Active ingredients such as Capixyl™, AnaGain™, and RootBioTec™ are clinically documented to strengthen hair follicles and create the best conditions for growth. Heartfelt thanks to all of you who have voted, shared, and supported us on this journey. We look forward to continuing to create customized hair care, produced in Denmark, tailored to you.
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